Campaigns and promotions
De Lijn is always on the move. Our buses and trams are a familiar sight on the streets. You also regularly hear about us on the radio, TV or social media. Is there something you’ve missed out on, though? You’ll find an overview of our campaigns and actions here.
Our employees are still more than their job
You often encounter them: our drivers, inspectors, Lijnwinkel employees, ... During their working hours, they play an important societal role, although they are, of course, more than just their job.
Brugge: Children draw the mobility of the future
The very first fully electric articulated bus in Brugge received a special and festive look: the bus was completely decorated with colorful drawings by schoolchildren from Brugge. Read more.
Leuven: children draw the mobility of the future
The very first fully electric articulated bus in Leuven received a special and festive look: the bus was completely decorated with colorful drawings by schoolchildren from Leuven. Read more.
Check before you set out campaign
We’re working all the time on our services, which means that our routes and timetables sometimes change. Read more.
SEATRS. Sustainable sneakers using seat fabric.
De Lijn and Komrads, the Belgian sustainable sneaker brand, are releasing a shoe together. De Lijn? A shoe? That’s crazy! Read more.
Join us on the journey towards less CO₂
For 30 years now, together with its passengers, De Lijn has been providing transport sustainably throughout Flanders – heading in the direction of smarter mobility.
All aboard – with peace of mind! (2021)
In the summer of 2021, the Covid measures were relaxed and we could once again let travellers use transport services without any worries. In the ‘All aboard – with peace of mind!’ campaign, we shone the spotlight on our safety actions and an affordable summer offer.
Thanks to everyone who’s helping (2020)
Together with Lijncom, we paid tribute to everyone who was playing their part during the Covid pandemic with a ‘Thank you’ campaign.
Mobile Monday (2018 - 2019)
The Mobile Monday campaign was about asking everyone to try to get where they needed to go in a different manner on one day every week.
Stressmannetje (2012-2014)
The ‘Stressmannetje’, Juul, expressed the stress experienced by motorists. The campaign aimed to demonstrate that buses and trams were a good alternative to the stress of driving.