Cookie policy

De Lijn uses cookies and similar techniques such as pixel tags for its websites and app.

This makes it easier to plan your route, for example, and saves you from having to log in every time. It also enables us to analyse your use of our sites and app, detect any errors and improve functionality. This cookie policy describes which cookies and similar techniques we use for what purposes.

We sometimes modify our cookie policy. Such modifications may be due to changes in our services or in the regulations, among other reasons. We communicate such changes on our website or app; they apply from the date on which they are published.

De Lijn uses cookies and similar technology in all its Internet-based services, including its websites, mobile and other applications and access to De Lijn content. Examples include the ‘De Lijn’ app, delijn.be and dekusttram.be.

What exactly are cookies?

Cookies

  • A cookie is a text file that is stored in the browser of your computer or mobile device when you visit the website or app. A cookie may contain a unique identification number, for example in order to be able to recognise your browser and keep you logged in for a subsequent visit. Other cookies store settings such as your language preference.

  • Some cookies are temporary (‘session cookies’), and disappear after you have closed your browser. Others remain in your browser (‘persistent cookies’) until they expire or you delete them. Cookies that remember that you are logged in are an example of this type.

  • Both De Lijn and the partners with which we work may install these cookies.

Pixel tags

Pixel tags are graphic files (usually 1 x 1 pixel) that are found in a web page or email. When the page or email is loaded, they can register certain data such as your IP address.

What does De Lijn use cookies for?

Briefly, De Lijn uses cookies and similar techniques for the following reasons:

  • to make your experience of using online services easier and faster

  • to analyse and improve the operation and content of our online services by collecting usage statistics and detecting technical problems

  • to adapt your online experience to your profile and display relevant ads for De Lijn products and services

  • to offer social media content and functionality on our websites

You can read more about each of these applications below.

Necessary cookies

These are necessary in order to use our sites and apps.

Cookies overview

NameServiceDescriptionRetention period
JSESSIONIDDe LijnKeeps track of logged-in users, among other things so that you do not have to keep on logging inSession
PHPSESSIDDe LijnCommunication between web server and browserSession
cf7msm_checkContact Form 7Function of entry formsSession
EU_COOKIE_LAWDe LijnEnsures that forms work5 years

Overview of pixel tags

NameServiceDescription
cloudflare.comCloudflareIdentifies potentially suspicious traffic on the website
cloudfront.netCloudfrontBalances the load on web servers in order to load pages quickly
Googletagmanager.comGoogle Tag ManagerPixel tag management

Functional cookies

These make it easier to use the website.

Examples are cookies that:

  • remember your language choice

  • save the most recently viewed lines, stops or searches

Overview funtional cookies

NameServiceDescriptionRetention period
rxvtDynatraceRemembers user choices such as regionSession
taalCookieDe LijnRemembers language choiceSession
labelCookieDe LijnTBDSession
sbt_iSelligentUser characteristics in order to personalise the user experience1 year
sbt_pSelligentUser characteristics in order to personalise the user experience1 year
sb_*SelligentUser characteristics in order to personalise the user experience1 year

Overview of pixel tags functional cookies

DomainServiceDescription
.api.here.comHere.comDetermines location of nearest stop in order to make journey planning easier
siteeuwest.slgnt.euSelligentAdapts user experience to your preferences and searches

Analytical cookies

These analyse your use of our websites and apps. They enable us to improve functionality and detect errors.

Overview analytical cookies

NameServiceDescriptonRetention period
_hjidHotjarUnique identifier for each browser to distinguish between users1 year
_hjIncludedInSampHotjarAssigned group for A/B testingSession
_gaGoogle AnalyticsUnique identifier for each browser to distinguish between users14 months
_gat_UA-XXXXXXXX-XGoogle AnalyticsUnique identifier for each browser to distinguish between usersSession
_gidGoogle AnalyticsUnique identifier for each browser to distinguish between users1 day
ai_userMicrosoft Application InsightsMeasures number of users of Microsoft applications1 year
ai_sessionMicrosoft Application InsightsUnique identifier per browser per sessionSession
dtCookieDynatraceKeeps track of user actionsSession
dtLatCDynatraceMeasures responsiveness on the websiteSession
dtPCDynatraceKeeping track of user actionsSession
dtSaDynatraceInformation about the interactivity of the websiteSession
rxVisitorDynatraceUnique identifier for each browser to distinguish between usersSession
_clckClarityRetains the Clarity User ID and preferences, unique to that site, in the browser. This ensures that behaviour on subsequent visits to the same site will be attributed to the same user ID.1 year
_clskClarityConnects multiple page views by a user into a single Clarity session recording.Session
CLIDClarityIdentifies the first time Clarity saw this user on any site using Clarity.1 year
ANONCHKClarityIndicates whether MUID is transferred to ANID, a cookie used for advertising. Clarity doesn’t use ANID, so this is always set to 0.Session
MRClarityIndicates whether to refresh MUID.1 year
MUIDClarityIdentifies unique web browsers visiting Microsoft sites. These cookies are used for advertising, site analytics and other operational purposes.1 year
SMClarityUsed in synchronising the MUID across Microsoft domains.1 year
AWSALBMopinionID Load Balancer7 days
AWSALBCORSMopinionID Load Balancer7 days
SQsessionMopinionUsed to track a user session in relation to recording form statistics.30 days
Pastease.pro_active.activatedMopinionThe visitor is selected and shown the form30 days
Pastease.exit.activated.MopinionThe visitor is selected and shown the form30 days
last_pageMopinionForm must be shown to a visitor coming from a specified URL.30 days
MSopened.[form_key]MopinionRecords that the form has been opened30 days
MSFeedbackSent.[form_key]MopinionRecords that feedback has been sent30 days

Overview of pixel tags analytical cookies

DomainServiceDescription
google-analytics.comGoogle AnalyticsProvides insight into the use of the website
hotjar.ioHotjarProvides insight into the use of the website
dc.services.visualstudio.comVisual StudioMonitors and debugs applications
usabilla.comUsabillaCollects customer feedback
clarity.microsoft.comClarityProviding insight into the use of the website
mopinion.comMopinionCollecting qualitative data based on user surveys using forms on the website

Marketing cookies

These serve to determine which De Lijn products and services you may be interested in and enable us to display targeted ads on other websites.

Overview marketing cookies

NameServiceDescriptionRetention period
IDEGoogle DoubleclickMeasures and collects attributes for targeted ads13 months

Overview of pixel tags marketing cookies

DomainServiceDescription
doubleclick.netGoogle DoubleclickRegisters and measures actions on the website in order to measure the effectiveness of ads and show targeted ads about De Lijn on other domains
google.be, google.comGoogle Analytics AudiencesRegisters and measures actions on the website in order to measure the effectiveness of ads and show targeted ads about De Lijn on other domains
MediahuisCxense Registers and measures actions on the website in order to measure the effectiveness of ads and show targeted ads about De Lijn within the Mediahuis network

Cookies for social media

These cookies make it easier for you to log in to your De Lijn account and give you access to the social media functionality on our websites and apps.

Cookies for social media overview

NameServiceDescription Retention period
GPSYoutube (Google)Measurement of use based on GPS location of mobileSessions
VISITOR_INFO1_LIVEYoutube (Google)Estimation of bandwidth6 months
YSCYoutube (Google)Unique identifier per browser to keep track of which YouTube videos you have seenSessions

Can I disable cookies?

You can delete cookies in your device’s browser at any time. Each browser has specific settings you can use to manage cookies. Below you can see how this works for each browser. Please note: If you disable cookies the site or app may no longer work in the way you expect.